Earth Hour / “What Would You Do?”

Earth Hour is a huge global event that asked people what they would do to save the planet.

To help raise awareness we simulated Times Square turning off its iconic ads, and a cardboard boot placed on parked cars.

TURN OFF TIMES SQUARE

CAR BOOT PSA

earth_hour_boota.jpg

Role: Concept/Writer

CDs: Ryan Wagner/Nuno Ferreira